Maria is a brand builder, experience architect, and sustainability advocate who believes that the most powerful connections are created through purposeful interactions and the creation of meaningful moments. With an MBA (cum laude) in Sustainability Management and an Honours degree in Corporate Communications and Marketing, she brings together strategic insight, creative execution, and deep operational expertise.

Over the past two decades, Maria has founded and led a live marketing and events agency and held senior roles including Head of Experiential Marketing Europe for General Motors and Cadillac that has delivered over 4,500 high-impact hospitality experiences across Europe, North America, and Africa. She has been vendor for more than 188 corporate clients. From London to Ngorongoro Crater, and Stockholm to the Serengeti, she has shaped brand narratives and guest experiences that leave lasting impressions.

Maria is known for her meticulous attention to detail, from the smallest touchpoint to the overarching vision. Her passion lies in creating “campfire conversations” authentic, human-centred encounters that build brand love, loyalty, and memories. A skilled communicator and natural connector, she combines business acumen with a deep love for conservation, community development, and ethical brand storytelling.

She is a respected leader and culture ambassador who brings warmth, integrity, and purpose to every project. Friendly and down-to-earth, Maria is always in search of the optimal balance between sustainability, humanity, and progress.