CUSTOMER RELATIONSHIP MANAGEMENT
At BraaiVeld, our state-of-the-art CRM solutions bring together the best of technology and hospitality. Designed for lodges and hotels, our user-friendly system integrates seamlessly with Meta (WhatsApp) and web interfaces to manage guest relations and internal processes effortlessly. Beyond data and automation, it’s about people - improving feedback, streamlining operations, and nurturing lasting relationships that turn guests into loyal advocates.
Team Leaders in Customer Relationship Management
Dee-Jay Black
Dee-Jay is a dynamic business strategist and operations systems specialist with a passion for driving growth and efficiency in hospitality and other service-driven industries. He believes that the right systems and strategies can transform businesses.
Creating scalable solutions that enhance guest experiences while optimizing behind-the-scenes operations. With expertise in CRM platforms and operations software, he combines innovative technology with practical
implementation to help organizations thrive in competitive markets.
Over the past decade, Dee-Jay has built a reputation as a partner in growth, working with startups and established companies across South Africa and beyond. His hands-on approach has involved deploying customized CRM solutions for hospitality groups, streamlining workflows, and integrating software platforms that support seamless service delivery. From automating guest communications to improving back-of-house processes, Dee-Jay has helped clients unlock value
through data-driven insights and agile operations management.
Known for his knack in understanding unique business needs, Dee-Jay excels at bridging the gap between technology and human-centered service. His work emphasizes sustainability and efficiency, ensuring that systems not only boost productivity but also align with operational best practices. A natural collaborator and problem-solver, he brings energy, clarity, and a results-oriented mindset to every project.
Dee-Jay finds balance in nature, where he recharges his innovative spirit. His greatest fulfilment comes from seeing businesses flourish.
Bevan Hawker
With 20 years of experience leading teams, managing operations, and integrating systems, Bevan brings a calm, solutions-oriented approach to every lodge environment. Holding a BSc in Environmental Management and multiple technical certifications, he combines structured thinking with hands-on expertise to create systems that truly work - both for people and for places.
A natural listener and keen observer, Bevan’s strength lies in understanding how things operate on the ground and transforming that insight into intuitive, practical systems that teams can confidently adopt.
His background in industrial automation, project management, and sustainable infrastructure has given him a deep appreciation for efficiency, clarity, and continuous improvement.
Now, through BraaiVeld, Bevan channels his technical precision and love for the Lowveld into developing SOPs, CRM systems, and operational frameworks that bring order, consistency, and excellence to hospitality environments.
As a qualified FGASA Field Guide, he understands that exceptional guest experiences begin behind the scenes, with well-supported teams, streamlined systems, and a shared commitment to delivering memorable, meaningful service.
Bevan has a deep passion for wildlife and the bush, finding endless fascination in ethology, birding, frogging, and herping. It’s in the stillness of the wilderness that he finds perspective - a grounded calm that continually inspires his work and his approach to life.
